The Big Pitch 2021

The Winning Ideas

PhD student Utkarsh Gupta wowed judges at The Big Pitch Virtual Grand Final. His business idea for a global social network and marketing platform for the fast-growing field of neuro-related research won a £5,000 Big Pitch prize and access to a raft of support from business experts.

ARU’s annual competition invites students from all faculties to pitch a business idea to a panel of successful external business leaders from a variety of different fields. Along with the cash prize, Utkarsh, will receive six months rent-free space at an ARU Arise business incubation facility, worth £6,000, to help develop his business, Neurogether.

Other winners included third-year Illustration student Abi Winter, whose eco-friendly paper flower business Florall received £2,000, and Kate Rolfe and Mariska Gewald who received £3,000 to grow their business The Pod, an online creative community which leads drawing and writing lessons for all levels.

There were additional prizes for final year music student Nigel Bennett, who won Student Entrepreneur of the Year, and Nahiba Uddin, who won the Student Social Entrepreneur Award. Both of whom received a £1,000 cash prize.

Nigel, Abi, Kate and Mariska also won a year’s membership of the Federation of Small Businesses, which was a sponsor of the event.

The Journey as a Finalist

Special thanks to our finalists:

Jack Sullivan - Active Rear Wing & Air Brake 

Abi Winter - Full Bloom

Kate and Mariska - The Pod

Manas Jain - Health-Camera

Nahiba Uddin - Using Prehabilitation to Combat the Impact of the Aging Population Crisis

Rosie Nash - Mentor App

Utkarsh Gupta - NEUROGETHER

Nigel Bennett - Untitled Business Idea